I am a passionate designer with a keen focus on product design, packaging, and large-format visuals. Constantly inspired, I strive to bring a fresh, innovative, and contemporary perspective to every project I undertake.
Studio M is a wholesale company specializing in products sold to other businesses. I played a key role in collaborating with various artists to adapt their artwork for our product lines. Additionally, I was instrumental in launching their custom door mats on Amazon, handling everything from initial design concepts to the full product rollout. My responsibilities also included preparing flags and mats for production, as well as creating a variety of in-house designs. Moreover, I contributed to designing tags and packaging, ensuring all elements aligned with the brand’s vision.
As the primary Graphic Design Lead for the bat catalog, I maintained full ownership of the product's aesthetic identity and successful visual execution. This role required instituting a seamless, cross-functional pipeline where I collaborated with engineering teams to interpret technical constraints and product visions, transforming them into compelling, high-performance designs. My process included extensive conceptual sketching followed by meticulous digital rendering in Adobe Illustrator.
I specialize in designing packaging that strikes a critical balance between aesthetic simplicity and market disruption. My designs utilize clean layouts and strategic visual accents to ensure maximum pop and brand recognition, always prioritizing the product as the main focal point of the consumer experience.
While designing logos I try and keep the application in mind so I know if I should go very simple or more detailed. I enjoy working on logos. It is fun creating the mark for different products and events.
Creating patterns is always such a fun process. I like to use Adobe Illustrator to refine the patterns I sketch. A well made pattern can really transform a product and make it stand out.